Global asset manager Fidelity, which oversees an estimated $5.9 trillion in assets, has confirmed that Bitcoin could now be in a supercycle. The declaration has amplified bullish sentiment across the industry, fueling renewed debate about how far BTC could run in 2026 and beyond.
Fidelity Identifies Structural Shift in Bitcoin Cycle
In a recent discussion, Fidelity Lab’s managing director, Path Gargava, hinted that BTC might have entered a supercycle. Gargava, using a Bitcoin cycle chart, highlighted that Bitcoin’s current trajectory no longer follows the traditional boom-and-bust four-year cycles that have defined the asset since its inception.
Instead, the firm believes BTC has crossed a threshold into a new phase marked by accelerating institutional inflows, improving regulatory clarity, and rapidly expanding global demand
Meanwhile, a supercycle is a time when the market experiences prolonged bullish periods and shallower dips. According to the managing director, steady buying from institutions focused on ETPs, increased pro-crypto policies, and the maturation of the crypto market as a whole are factors supporting the dynamic shift to a supercycle.
Institutional Demand Surges as BTC Narrative Strengthens
Fidelity’s announcement aligns with the broader surge in adoption observed throughout late 2025 and early 2026. Several institutions, including Saylor’s strategy, continue to accumulate BTC in large quantities due to its value as a hedge against inflation.
Interestingly, a recent report by Lookonchain shows that Strategy is currently the largest Bitcoin treasury firm, holding a total of 687,410 BTC worth $62.36 billion. However, aside from Saylor’s strategy, several other firms, including CleanSpark Inc., Cango Inc., and BitFuFu officials, have continued to increase their Bitcoin holdings.
Meanwhile, it’s worth noting that this increased accumulation comes at a time when Bitcoin ETFs underperformed other crypto-related ETFs in terms of YTD inflow increase.
Furthermore, Bitcoin ETFs have continued to experience significant outflows over the past year, recording $782 million in outflows during the third week of December 2025, as investors seek safety. Interestingly, SoSoValue data shows that as of January 9, 2026, Bitcoin ETFs also suffered $249.9 million in outflows.
Bitcoin Price Action
Bitcoin’s price appears to have resumed its upward momentum, supported by strong ETF inflows and tightening exchange supply. According to CoinMarketCap data, BTC has seen a 1.1% increase, trading above $91,000.
Interestingly, several crypto executives have made bullish predictions for the BTC price in this 2026 cycle. Among such execs is Strategy boss Michael Saylor, who speculates that BTC could reach $170,000 by 2026. Another is JP Morgan, which also speculated a surge to $170,000 for the premier cryptocurrency
Therefore, if the supercycle thesis holds, BTC could surge past the projected price after entering a prolonged expansion phase.












