Leading Bitcoin-focused treasury company, Strategy, has added another 592 BTC to its holdings despite sitting on a multi-billion-dollar unrealized loss. In a new X post, the company confirmed it purchased 592 Bitcoins for approximately $39.8 million, with each costing about $67,286 per coin.
As of February 22, 2026, Strategy now holds 717,722 BTC acquired for roughly $54.56 billion at an average purchase price of $76,020 per Bitcoin. With Bitcoin currently trading around $66,000, Strategy’s average cost remains well above the market price.
Based on current levels, the company is sitting on an estimated paper loss of over $7 billion. These losses are unrealized, meaning they only exist on paper unless the company sells its holdings.
Strategy Acquires 2,486 Bitcoin, Expands Holdings to 717,131 BTC
Continued Bitcoin Accumulation Despite Market Weakness
The latest purchase comes after a volatile stretch for Bitcoin. Over the weekend, BTC briefly dropped below $65,000 amid broader market uncertainty before recovering above $66,000. This move triggered a wave of liquidations on leveraged trades and contributed to pullbacks in other major tokens. The pullback also weighed on long-term holders, deepening unrealized losses for corporate treasuries with higher average entry prices, like Strategy.
Despite the dip, Strategy continues to accumulate. The firm has consistently added to its position during both rallies and corrections since beginning its Bitcoin acquisition strategy in August 2020. At the moment, the company remains the largest corporate holder of Bitcoin globally.
Strategy’s approach has remained consistent: buy and hold Bitcoin as a treasury reserve asset. The company has funded many of its purchases through equity offerings and convertible debt, using capital markets to expand its BTC position.
While short-term price swings impact its balance sheet valuation, analysts have outlined why this does not pose any risk to Strategy’s Bitcoin holdings. Saylor has publicly emphasized that volatility does not change the company’s view of Bitcoin as a scarce digital asset, and that his Bitcoin strategy is long-term.
Market Watching Closely
The scale of Strategy’s holdings means its moves are closely watched by investors. Large purchases can signal confidence in Bitcoin’s long-term outlook, while the company’s paper losses often become a focal point during market downturns.
For now, Strategy’s total Bitcoin stash of 717,722 BTC represents one of the most concentrated corporate bets on the asset in financial markets. Whether the recent purchase proves timely will depend on Bitcoin’s next move.
As Bitcoin stabilizes above $66,000, market participants will continue to monitor both price action and Strategy’s next steps in its ongoing accumulation plan.
Michael Saylor’s Strategy Says It Can Cover Debt Even If Bitcoin Crashes to $8,000












