Michael Saylor’s Strategy has added another 2,486 Bitcoin to its balance sheet, spending approximately $168.4 million at an average price of $67,710 per BTC. With this latest purchase, the company now holds 717,131 BTC acquired for roughly $54.52 billion at an average cost of $76,027 per coin.
The announcement, shared by Saylor on X, reinforces Strategy’s unwavering commitment to its Bitcoin treasury model, even as the asset trades below the firm’s overall cost basis.
Strategy’s $54.5 Billion Bitcoin Bet
Bitcoin has been trading in the mid-to-high $60,000 range for a while, fluctuating amid macro uncertainty and shifting rate expectations. The newest tranche was acquired in these conditions at a price notably lower than Strategy’s blended average of $76,027. This approach proved more beneficial for the firm than pausing accumulation amid this market softness, as it slightly lowered the company’s aggregate entry point.
The scale of its holdings now means Strategy will maintain its position as the dominant corporate Bitcoin holder, controlling more than 3% of Bitcoin’s fixed 21 million supply.
At the current market price of $67,971, the company sits on a sizable unrealized paper loss. However, Strategy has repeatedly signaled that it does not view interim drawdowns as a thesis-breaking development. Instead, Bitcoin is treated as a core reserve asset intended to appreciate over multi-cycle horizons.
Bitcoin Treasury Strategy, Not Trading Strategy
Unlike corporate miners that accumulate Bitcoin as operational output, Strategy acquires BTC through capital allocation decisions. The company has financed purchases via equity offerings and other market instruments, effectively converting corporate capital into long-term digital reserves.
Saylor has consistently framed Bitcoin as superior to traditional cash reserves, arguing that holding fiat in the current inflationary environment would progressively erode such reserves. Under that philosophy, volatility becomes an opportunity rather than a deterrent.
This latest acquisition underscores that stance. While many market participants have reduced exposure during the ongoing correction, Strategy continues to increase its holdings.
Looking Ahead
Given its large position, Strategy’s financial profile is closely tied to Bitcoin’s price trajectory. Sustained weakness would deepen unrealized losses, while renewed upside momentum would dramatically expand equity value.
Whether the company continues accumulating at current levels will depend on both capital availability and market conditions. Meanwhile, all eyes are on Bitcoin, with analysts predicting a drop to $50,000 soon.














